Supported platforms

Configure GA4 server-side tracking through your hosted sGTM endpoint.

Session recording and heatmaps alongside server-side tracking.

Product analytics event tracking via server-side tagging.

Behavioral analytics event tracking via server-side tagging.

Heatmaps and session recordings alongside server-side events.

Server-side Facebook and Instagram ad conversion tracking.

Server-side conversion tracking for Google Ads campaigns.

Server-side event tracking for TikTok ad campaigns.

Server-side conversion tracking for LinkedIn ad campaigns.

Server-side conversion tracking for Pinterest ad campaigns.

Server-side conversion tracking for Snapchat ad campaigns.

Server-side conversion tracking for X (Twitter) ad campaigns.

Server-side conversion tracking for Microsoft Advertising campaigns.

Server-side event tracking for Criteo retargeting campaigns.

Server-side conversion tracking for Taboola native ad campaigns.

Native plugin support — pushes DataLayer events including COD order status.

Server-side tracking setup for Shopify storefronts.

Server-side tracking setup for Magento storefronts.

Server-side tracking setup for BigCommerce storefronts.

Sync server-side events with HubSpot contacts and deals.

Sync server-side events with Salesforce leads and opportunities.

Sync server-side events with Zoho CRM leads.

Sync server-side events with Klaviyo email/SMS flows.

Sync server-side events with Mailchimp audiences.

Sync server-side events with ActiveCampaign automations.

Sync server-side events with Freshsales leads.

Forward server-side events to any custom HTTP endpoint or internal API.

Trigger custom webhooks from server-side GTM tags.

Stream server-side events into a BigQuery dataset for custom analysis.

Forward server-side events into a Segment workspace for downstream routing.